Campaign Management

5W has developed and managed 8 multi-million-dollar capital campaigns.

5W has proven experience in the development and launch of complex, multi-level fundraising campaigns.

5W also provides the ongoing management and persistent oversight needed to keep your campaign on-track and meet its objectives.

The process begins with an analysis of the client’s donor market and their fundraising track record. Should this process demonstrate potential, we work with the client to shape their project ideas into a feasible and marketable campaign.

Depending on their unique needs, each client’s Campaign Plan contains measurable objectives, deliverables and implementation timeframes.

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Campaign Analysis

5W will research your organization’s donor market and analyze its fundraising track record to determine the potential success of your next fundraising project or campaign. Your Campaign Analysis will:

  • Determine the scope of funding available to your organization and its project
  • Identify a short-list of eligible donor prospects and funding programs
  • Make specific recommendations for the successful execution of your campaign